:root{
  --paper:#FAF6EF;--paper-2:#F3ECE0;--ink:#1F1B16;--ink-2:#4A433A;--ink-3:#7A7064;
  --rule:#E3D9C9;--accent:#C8461E;--accent-ink:#A33613;
  --serif:"Fraunces",Georgia,"Times New Roman",serif;
  --sans:"Inter",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --wrap:1120px;--pad:clamp(20px,5vw,40px);--r:14px;
}
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{margin:0;background:var(--paper);color:var(--ink);font:400 17px/1.6 var(--sans);-webkit-font-smoothing:antialiased;overflow-x:hidden}
img,svg{display:block;max-width:100%}
a{color:inherit}
h1,h2,h3{font-family:var(--serif);font-weight:500;line-height:1.08;letter-spacing:-.015em;margin:0;font-variation-settings:"opsz" 96}
p{margin:0}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 var(--pad)}
.skip{position:absolute;left:-9999px}.skip:focus{left:16px;top:16px;background:var(--ink);color:var(--paper);padding:8px 12px;border-radius:8px;z-index:10}

/* header */
.site-head{border-bottom:1px solid var(--rule)}
.site-head .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;height:72px}
.brand{display:inline-flex;align-items:center;gap:10px;text-decoration:none;font-family:var(--serif);font-size:24px;font-weight:600;letter-spacing:-.02em}
.brand img{width:30px;height:30px}
.nav{display:flex;align-items:center;gap:28px;font-size:15px}
.nav a{text-decoration:none;color:var(--ink-2)}
.nav a:hover{color:var(--ink)}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;height:48px;padding:0 22px;border-radius:999px;border:1px solid var(--ink);background:var(--ink);color:var(--paper);font:600 15px/1 var(--sans);text-decoration:none;cursor:pointer;transition:background .15s,border-color .15s,color .15s;white-space:nowrap}
.btn:hover{background:var(--accent);border-color:var(--accent)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{border-color:var(--accent);color:var(--accent-ink)}
.btn.sm{height:40px;padding:0 18px;font-size:14px}
.nav .btn{color:var(--paper)}
.nav .btn:hover{color:var(--paper)}

/* hero */
.hero{padding:clamp(48px,8vw,96px) 0 clamp(56px,8vw,104px)}
.hero .wrap{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:clamp(32px,6vw,80px);align-items:center}
.eyebrow{display:inline-block;font:600 12.5px/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--accent-ink);margin-bottom:22px}
.hero h1{font-size:clamp(40px,6.2vw,76px)}
.hero h1 em{font-style:italic;color:var(--accent)}
.lede{font-size:clamp(17px,1.6vw,20px);color:var(--ink-2);max-width:34em;margin-top:24px}
.cta-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:34px}

/* sample ad card */
.ad{margin:0;background:#fff;border:1px solid var(--rule);border-radius:18px;box-shadow:0 1px 0 rgba(31,27,22,.04),0 24px 48px -24px rgba(31,27,22,.25);overflow:hidden;max-width:400px;justify-self:end;width:100%}
.ad-top{display:flex;align-items:center;gap:10px;padding:14px 16px;font-size:13px;color:var(--ink-3)}
.ad-top b{color:var(--ink);font-weight:600;display:block;font-size:14px}
.ad-dot{width:32px;height:32px;border-radius:50%;flex:none}

.ad-art{aspect-ratio:4/3.1;background:radial-gradient(120% 90% at 30% 10%,#2E3A4A 0%,#18202B 60%,#10161E 100%);display:grid;place-items:center;position:relative}
.cover{width:42%;aspect-ratio:2/3;background:linear-gradient(160deg,#E9DCC3,#CDB78F);border-radius:3px 6px 6px 3px;box-shadow:-6px 0 0 -2px rgba(0,0,0,.25) inset,0 18px 30px -10px rgba(0,0,0,.6);padding:12% 10%;display:flex;flex-direction:column;justify-content:space-between;color:#2A2118;text-align:center}
.cover span{font:600 7.5px/1.2 var(--sans);letter-spacing:.18em;text-transform:uppercase}
.cover strong{font:500 italic 21px/1.05 var(--serif)}
.cover i{display:block;width:26px;height:1px;background:#2A2118;margin:0 auto}
.ad-body{padding:16px}
.ad-body p{font-size:14.5px;color:var(--ink-2);line-height:1.5}
.ad-foot{display:flex;align-items:center;justify-content:space-between;gap:12px;margin-top:14px;padding-top:14px;border-top:1px solid var(--rule)}
.ad-foot small{font-size:12px;color:var(--ink-3);line-height:1.3}
.ad-foot small b{display:block;font-size:14px;color:var(--ink)}
.ad-btn{background:var(--accent);color:#fff;font:600 13px/1 var(--sans);padding:10px 14px;border-radius:8px;white-space:nowrap}
.caption{font-size:12.5px;color:var(--ink-3);text-align:center;margin-top:12px;max-width:400px;justify-self:end;width:100%}
.hero-art{display:grid}

/* sections */
.section{padding:clamp(64px,9vw,112px) 0;border-top:1px solid var(--rule)}
.section.alt{background:var(--paper-2)}
.sec-head{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:24px 64px;align-items:end;margin-bottom:clamp(36px,5vw,56px)}
.sec-head h2{font-size:clamp(32px,4.2vw,50px)}
.sec-head p{color:var(--ink-2);font-size:18px}
.steps{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(20px,3vw,40px);counter-reset:s}
.steps li{counter-increment:s;border-top:2px solid var(--ink);padding-top:22px}
.steps li::before{content:"0" counter(s);display:block;font:500 italic 15px/1 var(--serif);color:var(--accent);margin-bottom:18px}
.steps h3,.cards h3{font-size:26px;margin-bottom:12px}
.steps p,.cards p{color:var(--ink-2)}
.cards{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.card{background:var(--paper);border:1px solid var(--rule);border-radius:var(--r);padding:30px 28px 32px}
.card .tag{font:600 12px/1 var(--sans);letter-spacing:.12em;text-transform:uppercase;color:var(--accent-ink);margin-bottom:16px;display:block}

.origin .wrap{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.6fr);gap:24px 64px;align-items:start}
.origin h2{font-size:clamp(28px,3.4vw,40px)}
.origin blockquote{margin:0;font:400 clamp(21px,2.3vw,28px)/1.4 var(--serif);color:var(--ink);letter-spacing:-.01em}
.origin cite{display:block;margin-top:20px;font:500 15px/1.4 var(--sans);font-style:normal;color:var(--ink-3)}

/* signup */
.signup{background:var(--ink);color:var(--paper);border-top:0}
.signup .wrap{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:32px 64px;align-items:center}
.signup h2{font-size:clamp(32px,4.2vw,50px)}
.signup p{color:#CFC6B8;margin-top:16px;font-size:18px}
.signup .eyebrow{color:#F08A62}
.form{display:grid;gap:14px}
.field{display:grid;gap:6px}
.field label{font:600 13px/1.2 var(--sans);letter-spacing:.02em}
.field input,.field select,.field textarea{width:100%;min-width:0;font:400 16px/1.4 var(--sans);color:var(--ink);background:#fff;border:1px solid var(--rule);border-radius:10px;padding:13px 14px;appearance:none;-webkit-appearance:none}
.field select{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8'%3E%3Cpath d='M1 1l5 5 5-5' fill='none' stroke='%231F1B16' stroke-width='1.6'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 14px center;padding-right:38px}
.field textarea{min-height:150px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:2px solid var(--accent);outline-offset:1px;border-color:var(--accent)}
.row2{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:14px}
.signup .btn{background:var(--accent);border-color:var(--accent);color:#fff;height:52px}
.signup .btn:hover{background:#fff;border-color:#fff;color:var(--ink)}
.fine{font-size:13px;color:var(--ink-3)}
.signup .fine{color:#A79D8F}
.signup .fine a{color:#E6DED1}
.hp{position:absolute!important;left:-10000px!important;width:1px;height:1px;overflow:hidden}

/* footer */
.site-foot{border-top:1px solid var(--rule);padding:40px 0}
.site-foot .wrap{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px 32px}
.site-foot .brand{font-size:20px}.site-foot .brand img{width:24px;height:24px}
.foot-links{display:flex;flex-wrap:wrap;gap:8px 28px;font-size:15px}
.foot-links a{text-decoration:none;color:var(--ink-2)}
.foot-links a:hover{color:var(--accent-ink)}
.copy{font-size:14px;color:var(--ink-3);width:100%;border-top:1px solid var(--rule);padding-top:20px;display:flex;flex-wrap:wrap;justify-content:space-between;gap:8px 24px}

/* doc pages */
.page-head{padding:clamp(48px,7vw,88px) 0 clamp(28px,4vw,40px)}
.page-head h1{font-size:clamp(38px,5.4vw,64px)}
.page-head p{color:var(--ink-2);margin-top:16px;font-size:18px;max-width:38em}
.doc{padding:0 0 clamp(64px,8vw,104px)}
.doc .wrap{display:grid;grid-template-columns:220px minmax(0,1fr);gap:64px;align-items:start}
.toc{position:sticky;top:24px;font-size:14px;border-left:2px solid var(--rule);padding-left:18px}
.toc b{display:block;font:600 12px/1 var(--sans);letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3);margin-bottom:14px}
.toc ol{list-style:none;margin:0;padding:0;display:grid;gap:9px}
.toc a{text-decoration:none;color:var(--ink-2)}.toc a:hover{color:var(--accent-ink)}
.prose{max-width:700px;color:var(--ink-2)}
.prose h2{font-size:clamp(24px,2.6vw,30px);color:var(--ink);margin:48px 0 14px;scroll-margin-top:24px}
.prose h2:first-child{margin-top:0}
.prose p,.prose ul{margin:0 0 16px}
.prose ul{padding-left:1.2em}
.prose li{margin-bottom:8px}
.prose li::marker{color:var(--accent)}
.prose strong{color:var(--ink);font-weight:600}
.prose a{color:var(--accent-ink);text-underline-offset:3px}
.meta{font-size:14px;color:var(--ink-3);margin-top:18px}

.contact .wrap{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:40px 72px;align-items:start;padding-bottom:clamp(64px,8vw,104px)}
.contact-list{display:grid;gap:0;border-top:1px solid var(--rule)}
.contact-list div{padding:20px 0;border-bottom:1px solid var(--rule)}
.contact-list span{display:block;font:600 12px/1 var(--sans);letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3);margin-bottom:10px}
.contact-list a{font:500 22px/1.2 var(--serif);text-decoration:none;color:var(--ink);word-break:break-word}
.contact-list a:hover{color:var(--accent-ink)}
.contact-list p{font-size:15px;color:var(--ink-2);margin-top:6px}
.panel{background:#fff;border:1px solid var(--rule);border-radius:18px;padding:clamp(22px,3.5vw,36px)}
.panel .btn{justify-self:start}

.center{min-height:calc(100vh - 72px - 170px);display:grid;place-items:center;text-align:center;padding:72px 0}
.center h1{font-size:clamp(40px,6vw,68px)}
.center p{color:var(--ink-2);font-size:18px;margin:18px auto 30px;max-width:30em}
.center .cta-row{justify-content:center;margin-top:0}
.big-mark{font:400 italic clamp(64px,10vw,120px)/1 var(--serif);color:var(--accent);margin-bottom:12px}

/* responsive */
@media (max-width:960px){
  .hero .wrap{grid-template-columns:minmax(0,1fr)}
  .ad,.caption{justify-self:start}
  .sec-head,.origin .wrap,.signup .wrap,.contact .wrap{grid-template-columns:minmax(0,1fr)}
  .steps,.cards{grid-template-columns:minmax(0,1fr)}
  .steps{gap:36px}
  .doc .wrap{grid-template-columns:minmax(0,1fr);gap:32px}
  .toc{position:static}
}
@media (max-width:640px){
  body{font-size:16px}
  .nav a:not(.btn){display:none}
  .site-head .wrap{height:64px}
  .brand{font-size:22px}.brand img{width:26px;height:26px}
  .cta-row .btn{flex:1 1 auto}
  .row2{grid-template-columns:minmax(0,1fr)}
  .ad,.caption{max-width:none}
  .card{padding:24px 22px 26px}
  .steps h3,.cards h3{font-size:24px}
  .center{min-height:0}
  .copy{flex-direction:column}
}